In this proposed ad for El Pollo Loco, a joke version of the
famous explorer Marco Polo, called: “Marco Pollo”, would wear the same types of
clothes as Marco Polo, and say that he’s always exploring the world over,
searching for the best chicken in the world. But he’s finally found it, at El
Pollo Loco! Then he says: “Discover it for yourself!”
(There’s been a big budget TV show about Marco Polo lately,
so it would actually resonate with viewers to use this silly ad concept, I
think.)
