While we hear the song: “Whole Lotta Shakin’ Goin’ On” plays
in the background, we see the owner of a large dog, like a Rottweiler, a Black
Lab, or a Golden Retriever, giving said dog a bath with flea & tick
shampoo, and the dog keeps shaking off, with the dog’s owner trying to prevent
the dog from shaking off each time but to no avail. And each time the dog
shakes off, it sprays the flea and tick shampoo, suds and all, all over its
owner, after which the dog’s owner gets another handful of the flea & tick
shampoo and reapplies it to the wet dog, only to have the dog shake it all off
again. And each time the dog shakes off, the owner gets covered in more and
more of the flea & tick shampoo suds and foam, eventually making the owner
look like a big pile of shaving cream or something, being covered with about 20
times more of the flea & tick shampoo than the dog ever has been throughout
the whole process. Then the announcer says: “Do you find yourself covered in
more flea & tick shampoo than your dog? Get out of your dog’s bath! Use
Advantage instead! One application keeps even the most shaggy and outdoorsy
dogs flea & tick free for a whole month!”
(BTW: This ad would also work very well using the Taylor
Swift song: “Shake It Off”.)