Saturday, January 9, 2016

Xifaxan Intestines Ad

Wow, someone has finally created a CGI animated character made out of intestines for an irritable bowel disease medication? Not even I would have suggested that. (Okay, maybe as a joke ad I would have…)

What’s next, an animated pile of poop for a laxative commercial logo character? Or maybe a singing and dancing anus like in Pink Flamingos complaining of hemorrhoids?

But it is memorable: I’ll give it that much.

(BTW: If this intestines character really has irritable bowel syndrome, then how come when he is x-rayed, he’s empty? Shouldn’t we have seen all that diarrhea and stuff? But I guess they don’t care about truth in advertising, do they?)

And you know, the funny thing here is that the intestines do not even seem that irritable. If you’re going to make a character like this, shouldn’t they be irritable? Like maybe other organs are trying to be friends with him, but it’s too irritable to get along with any of them or even appreciate their efforts on its behalf until it gets the medicine. And then they could say: “Stop your intestines from being a dick, with Xifanan.”

Here’s the intestinal intrigue: