Tuesday, April 7, 2015

Farmers Insurance Abominable Snowman Ad

Here we see little boys throwing snowballs at a car, and then we see the snowballs hit the car, and then they say you’re covered for that, but then we see a huge snow boulder crush the car (thrown by an abominable snowman), and they say you’re not covered for that.

This is great! Super fun and demonstrates the point they’re trying to make, which is talking about the importance of knowing what is and is not covered in your insurance. After seeing it 500 times, I will probably be very tired of it, but after seeing it for the first time, I love it.

I have to wonder, though: you’d be covered for the little kids’ snowballs, and you’d probably want to tear them a new one; but the abominable snowman really hurt the car, and you’re not covered for the damage, but I’d bet most people would just let the abominable snowman slide on this one. After all, not only might it cause you grievous bodily harm, but conservationists would attack you too when they found out you assaulted a rare animal. 

Here’s the snowball spot: