Sara Lee Breakfast Ad (Proposed)

A family’s children sit down at the table for breakfast on a school day. The kids say to the parents, who are preparing the food to serve: “Do we have to have the same boring stuff we always have?” Then the mother (or father) says: “Not nece-Sara-Lee!” Then the parents serve the children some Sara Lee items, like croissants, some kind of yummy coffee cake, bagels, donuts: whatever. The kids love the new Sara Lee foodstuffs. Then the announcer chimes in, saying: “Does breakfast have to be boring? Not nece-Sara-Lee!”

Then, in future spots, the announcer can say: “Morning is nece-Sara-Lee delicious, with the wonderful taste of Sara Lee!”