We see an ocean liner sinking, and everyone is hustling to
escape the sinking ship. Like on the Titanic, there are not enough lifeboats
for everyone, and those who do not fit are panicking. But they must jump into
the water anyway, lest they be dragged down with the ship. And so they jump
into the ocean, but when they do so, they land in an ocean of lotion: hand and
body lotion, that is; and it’s so soothing, they feel better than they did before
they jumped in. Then all the people in the lifeboats notice how much the others
are enjoying soaking in the ocean of lotion, so they all jump in as well. And
they all feel wonderful, surrounded by the soothing lotion, with their skin
feeling refreshed and moisturized beyond their wildest dreams. And then the
announcer says: “Take the plunge, into a lotion that feels like an ocean of
moisturizer: (Whatever brand of) hand and body lotion.”