We see Bruce Willis, from the Die Hard movies, just wrapping up defeating terrorists and such,
like at the end of one of the Die Hard
movies, when he’s immediately accosted by people smoking cigarettes and blowing
the smoke in his face. He tries to run away down the sidewalk, but people
continually emerge from buildings to light cigarettes directly in his path,
making him want a cigarette, so he ducks down an alley where more people are
smoking, and finally he emerges onto another sidewalk, but this time a giant
lit cigarette (a man in a suit like one, or a CGI one with legs, arms, and a
human face) accosts him. We see a close-up of Bruce Willis’s face, and we see
that he wants a cigarette; but just then he remembers Chantix, and he reaches
into his pocket to get some. Then the giant cigarette fades away, and all of a
sudden, there are no more people smoking cigarettes out on the sidewalk
anymore, and Bruce Willis breathes a big sigh of relief. Then the announcer
says: “Old habits like smoking die hard. But Chantix helps you control the
cravings so you can beat the smoking habit.”