In a mock scene from a Spaghetti Western-style movie, we see a villain shoot down a bunch of innocent people in cold blood, and when asked by a fellow villain why he did it, our baddie says: “I have an itchy trigger finger.” Then a white hat hero guy shows up and shoots the bad guys down in a gunfight, and we see the good guy has a gold star pinned to his chest that says: “Gold Bond”. Then the announcer says: “Stop itching dead in its tracks with Gold Bond medicated powder, lotion or cream.”
Or else, if they want to be less violent about it, the hero could simply offer the villain some Gold Bond for his itchy trigger finger, and then the villain would become a good guy too.
