Sunday, April 13, 2014

Ricola Dummkopf Ad (Proposed)

Someone is coughing at a gathering, and they’re bothring people, interrupting conversation, etc. So when people look at the coughing person, he says: “Oh, sorry for my dumb cough.” And then someone stands, points, and says: “Dummkopf!” And then everyone stands, points, and says: “Dummkopf!” Then the announcer says: “Does your cough make you feel like a dummkopf? Try Ricola cough drops: It stops your dumb cough!” Then the slogan is: “Ricola: Don’t be a dummkopf!”

(Ricola is a Swiss company, and as they speak a lot of German there, I thought this idea might work for their product.)