Sunday, January 8, 2017

Entyvio Bathroom Views Ad

This is really a terrific ad for this product, showing that wherever someone goes, their only view is of the bathroom door from inside, because they’re always having to go to the bathroom.

This is a wonderfully creative way of handling this subject matter, and everyone I know laughs the first time they see it and they all comment on how smart it is and how deftly it handles the issue without being offensive or yucky whatsoever.

Great job by this agency on this one! It’s hard to imagine how it could have been done better than this, because not only does it make the visual statement of the disorder and why you might need the product, but it also shows in an amusing manner that the person whose eyes we’re seeing through is missing out on their life because of this issue.

And the slogan about it being time for a new perspective works wonderfully well with what we’ve seen here. I thought they were going to say that it’s time for a new outlook on life, but that’s really kind of splitting hairs I guess.