This is a fun ad and it’s informational and everything, but
unfortunately for Facebook, every time I hear about Facebook Live, the only
think I will think of is that torture streamed live on Facebook of the special
needs guy by four sadist jerks in Chicago, and I’ll bet a lot of other people
will think of that as well whenever they see ads for Facebook Live.
Maybe Facebook should pull ads for this thing for a little
while, just for that reason, or maybe out of respect for the guy who was harmed
by its use recently.
I suppose Facebook Live ads in the future could say: “Use it
for this! (And we see a birthday party.) Not for this! (And we see some fight
after school.) Use it for this! (And we see a great play in a high school
football game.) Not for this! (And we see some illegal underground cockfighting
or something.) Use it for this! (And we see a marriage proposal that is
accepted) Not for this! (And we see some blurred out amateur pornography scene)”
And if we’re lucky, jerks will get the message and put their crime videos on
some other platform.
It is amazing what heinous crap some people use social media
for. But the cops just love it when criminals post their crimes online,
especially with video identifying them. I mean, they don’t love the crimes
committed, but if they’re going to have to solve those crimes, it’s a lot
easier if they can just watch a video online to know who did it. No DNA
evidence or CSI required for solving those crimes.
Here’s the “Say It” social media spot: