Wednesday, January 11, 2017

Retirement Warning Sex Pistols Ad (Joke/Proposed)

A recent ad for a retirement plan uses the great song by The Specials: “A Message to You, Rudy” and mutes the song until the end of the ad, where they sing: “Time to think of the future.” This is a great song to use because the people who are thinking about retirement right now are most likely people who grew up on this song, listening to it in high school and dancing to it at Ska parties in college.

But does this threaten people to save for retirement enough? I say: “No!” In order to scare people into saving for retirement, we’re going to have to bring out the big guns and have an ad where the announcer says: “If you don’t save for retirement, there’ll be…” And then the Sex Pistols sing: “No future! No future! No future for you! No future! No future for you…!” from their great song: “God Save the Queen”. Now that ought to get their attention.

Here’s the song: “A Message to You, Rudy” by The Specials:

And here’s the song: “God Save the Queen” by the Sex Pistols (the part I’m referring to begins at 2:30):