Wednesday, March 26, 2014

Phazyme Gas Attack Ad

Well, this is a bit of a different angle on anti-gas remedies: ultra militarist. Yes, in this spot, we’re presumably inside someone’s stomach or intestines, and to fight the gas bubbles we have an old-style anti-battleship/anti-submarine mine on a chain, swinging around to “destroy” the gas. Well, I must say, this looks all gas-battle-y and all, but with explosive seafaring mines in our guts, won’t we end up with explosive diarrhea or something? I’m just not so sure this explosive metaphor is such a good one to use to recommend a product that’s supposed to calm your GI tract down. (Plus, what if that Phazyme intestinal mine breaks off its chain due to corrosion from stomach acid or something? That spiky ball mine thing looks like it might hurt if you had to poop it out, never mind how it would feel going down your intestines! I’m not so sure that doesn’t look even more painful than the gas!)

Here’s the explosive spot: