Friday, May 4, 2012

Miller Lite Punch Top Can Ad

Miller Lite, in an apparent attempt to make us forget that their beer tastes like watered-down, um, "beer" I guess, has developed the revolutionary punch top can! That's right: it's the punch top can, for those of you who like having to do more things to open your can of beer! (It's always been a complaint of mine that opening beer cans is way too easy! Especially for drunk people, let's make it harder, and more likely to cause hand injuries! Plus, it's sort-of like a fail-safe against drunk driving: if you're too drunk to open the can correctly, then you're definitely too drunk to drive! Could this secretly be the real reason why they're marketing this new can: to save lives?)

And it's a good thing they've finally made this improvement to their can, because in the past I always used to open the can of Miller Lite beer and hold it upside-down over a glass, or just even over my mouth, and nothing would even come out: it was all stuck in there by some weird vacuum action or something! I know some people might claim that I was being spared from the lame, weak, watered-down taste of their, um, "beer", but what if I was dying of thirst of something? (I think that may be the only time I would want to drink one, actually.) So finally a beer can that lets the beer come out! (Actually, I used to think that it was less calories and stuff because it was designed not to let you drink any of it, making it less calories and less fattening! Or is it the lame taste that makes you want to drink less of it that's what is less fattening? Or maybe it's all of the above!)

Well, they've pioneered the field of vortex bottles and such before (because their beer never wants to pour out of bottles either, apparently! Or, actually, maybe their beer is simply too embarrassed to be seen coming out of a Miller Lite can or bottle: the only brand of light beer where the bottlers are apparently too drunk to spell "light" correctly!), so it's about time they finally designed a can that pours liquid out of it! Awesome! Now if only they could work on improving the stuff that comes out of the cans and bottles? (That's the hard part, isn't it?)

Here's punch top can commercial (It's un-can-ny!):

http://www.youtube.com/watch?v=b-dAZ-qhwTw

(Hey, how about an ad for this "punch top can" that shows the can punching drunk people who are rude to other people at a bar or a party? Oh, but that might tip their hat a bit too much about how drinking can make some people act, leading to less sales, huh?)