In watching the Olympic swimming, I’ve noticed that many
swimmers bring a bottle of mineral water out with them, they open it, and then
they pour it on their head. I thought it might be fun to have an ad for some brand
of bottled water where they first show video of nature, mountains, crystal
springs, etc., and then they brag about how wonderful their water is, etc., and
then they cut to an Olympic swimmer carrying a bottle out, and they say: “In
fact, it’s so naturally refreshing and empowering, (so and so {Olympic champion
swimmer}) likes to energize before a race with it!” And then they show the
swimmer open the bottle and pour it on their head, and the announcer has a fit,
saying: “Wait.. What are you doing? You’re supposed to drink it! And after all the trouble we went to making the best water in the world, you just pour it on your head?”
And then they show this swimmer winning the gold medal, and then on the podium,
and the announcer says: “Oh, well, in that case, I guess we can make an
exception. But for everyone else, you should refresh yourself by drinking it!”
