Friday, February 3, 2012

McGladrey Golf Pep Talk Ad

Okay, here we have a commercial for some, well, I guess it’s a financial advisor or something? Anyway, the scenario as shown has a caddy saying all the wrong things to a pro golfer to put so much pressure on him that he will likely screw up the next shot. (<We don’t get to see what happens, though: I guess because he nailed it, and they’re embarrassed that he won anyway, regardless of all their attempts to foul him up! Ha, ha!)

So they’re showing us an example of what not to do, right? But then they say directly after this: “Work with a partner that helps you focus on the right things at the right time.” (!!!) But they didn’t say what we just saw was wrong, so they’re making it look like this is the kind of advice they would advocate! Because while maybe we can tell, maybe some of us can’t. And then they’d think McGladrey is who to call when you want all that pressure put on you to show you’re really good enough to perform perfectly despite whatever pressure anyone can put on you.

And isn’t that what macho guys would like to think of themselves anyway? So then maybe this ad is simply designed to attract those macho guys to be peer-pressured into investing in junk bonds because only a pansy wouldn’t do it, and they’ll lose everything. Oh, my God! Those scammers! Maybe they’re nerds getting revenge against jocks for stuffing them in the lockers, now that the tables are reversed, eh? Because what else would nerds do than finance, and jocks do than sports? (Nerds always were smarter, so it figures they’d get the last laugh!)

Or didn’t I understand their commercial correctly? It does, after all, show some caddy doing all the wrong stuff, and then having the announcer act like it’s the right thing anyway. Right? And then they have the nerve to say: “Experience the power of being understood.” (!!) So this company is dedicated to winkingly scamming all people who don’t understand sarcasm out of all their investment capital? Because that’s what it looks like to me!

Here’s the conspiratorial caddy commercial: