We see Bruce Banner, and something causes him to turn into
The Incredible Hulk, growing to enormous size, ripping through his clothing,
amazing and terrifying people around him, etc. Then the announcer says: “This
is what (product) does to your penis.” Then the picture cuts to a product shot (of
whatever “male enhancement” product), and the announcer says: “(Product): Helps you achieve an incredible transformation, like gamma rays for the Hulk.”