Okay, this might have seemed like a good idea to them while they were stoned, but I don’t see how this new mascot for Greenlight Financial is going to help them get any business. If their services were aimed at children, then okay, maybe: kids love gross stuff like boogers and green slime (just watch those Nickelodeon awards shows!), but I doubt this will work on adults. Oh, sorry: did I forget to mention what the mascot looks like? Yeah, it, uh, kind of looks like an animated booger, or like that green slime toy come to life; either that, or it looks like a green Gummy Bear that someone melted in the microwave or something. And so it’s sort of gooily squishing around, morphing and stuff, like it’s an alien out of that movie The Green Slime (but without tentacles. Actually: hey! That’s what this mascot needs! It should have tentacles and a huge eye like in the movie The Green Slime, and then the commercials could threaten people into getting loans with Greenlight Financial, or else the green slime monsters will infest your house or space station and kill you!), and it’s just sort of waving while the ad gives us its spiel.
So, um, Greenlight Financial: how about reconsidering your mascot approach? I should think something a bit less silly might help more with financial stuff. But it’s up to you…
Here’s an example of an ad with the booger guy, um, I mean, Blobbert (This isn't the ad I'm referring to. This one is better, but it's still not a very good mascot. How about a green light {as in a traffic light, but with the red & yellow lights muted out, and the green light very bright and vivid} with a smiley face on it? At least then it wouldn't remind us of boogers.):
And here’s a trailer for The Green Slime (they could just show this and give their ad pitch over the trailer, saying they’re the good guy actors, and they’ll save you from the Green Slime if you refinance your mortgage with them):
And here’s a link to the great theme song from The Green Slime:
