Friday, June 28, 2013

The Big Broadcast Ad (Proposed)

I don't know if WFUV has the money or the inclination to produce a television commercial for their great big band show on Sunday nights from 8-12 EST, called "The Big Broadcast", but it's a great broadcast of wonderful old music from the 1920s to the 1940s. I went out to a friend's summer house on Long Island while I was in New York, and while driving back to the city we got stuck in traffic, so I looked for a radio station to listen to, and happened quite by accident upon The Big Broadcast. Well, this is the kind of music that everyone could enjoy (except maybe teenagers, who generally much prefer their own music). So here's my idea for a TV ad for KFUV's Sunday night NYC radio show, The Big Broadcast:

A family of three-generations-worth of all adults is driving back to New York City from the Hamptons (or some such road trip into the city on a Sunday night): an elderly couple of grandparents, their son and daughter-in-law, and their college-age son. Well, they get stuck in very slow stop & go traffic, and they're all arguing back and forth about everything from the traffic to the route to what occurred over the past weekend, and everybody is in a bad mood. So the college-aged son asks if he may turn on the radio and try to find a station they'd all like. Everyone seems to agree that no such thing exists, but they let him try anyway just because there seems to be no other way for them all to pass the time besides arguing. So he turns on the radio, seeks up & down past all kinds of stations: hip hop, political shouting matches, sleepy classical music, country, etc., of varying degrees of strength (with regard to reception and static), but nobody wants to listen to any of them until he stumbles upon The Big Broadcast, playing some wonderful big band music. Well, the grandparents recognize this, the parents know it from their parents, and the college-age guy knows it from Turner Classic Movies. Well, once the music starts, everyone stops arguing and starts enjoying the music, with some singing along, and some accounts of how the grandparents know the songs, etc. And by the time the family arrives at their home in the city, after much stop & go traffic crawling along due to construction and wrecks, etc., everyone mentions how it's too bad the ride is over, and they're going to have to tune in next week for The Big Broadcast together in the car.

BTW: For those who don't know, this is the webpage for The Big Broadcast, and at the bottom of the page, they have archives of the most recent two Sunday night broadcasts which you can listen to on your computer if you'd like. There are no controls for pausing, rewinding, fast-forwarding, etc., nor skipping forward or back as far as I can tell, so you have to listen to it straight through, but it's there if you're interested, and it's really fun old music:

http://www.wfuv.org/programs/bigbroadcast