I love this ad, but not for this product. I like it for this
product, but I think it would better serve a human rights group.
This is an amazing ad for the Peace Corps, but I don’t
believe it as much as a travel website ad, because who travels on their own
dime to conflict zones willingly?
I think the world of people who do this kind of thing, but I
doubt they use Expedia as individuals to travel to conflict zones.
But hey: I could be wrong, and I often am. Maybe I should
ask my old college friends about whether or not their underlings use Expedia to
fly to conflict zones to look for human rights abuses and such.
But like I said, a great ad for the Peace Corps, or any
other similar group or charity. It really makes you feel like you were there,
if only for an instant.
And this is one of the few ads that literally has brought
tear to my eyes.
But I’m almost surprised, after everything she’s been
through in this commercial, she doesn’t tell the guy on the train: “Hide! Stay
home all the time! It’s a dangerous world out there!”
Here’s the train-ing spot: