Friday, June 3, 2011

Breakfast Cereal

A dumb article today claims America no longer loves the usual suspects of breakfast cereals. Um, duh; yes they do: they just don’t want to pay the over-inflated price to get the brand names in this economic recession, silly!

Everywhere I go, people all have corn flakes, Cheerio’s-style “o”-things, etc. But now they’re all made by Trader Joe’s or whatever. Look, all you have to do is walk down the cereal aisle to realize how much more expensive the big brand names are than the competition. That was all fine when the competition sucked, but now there are places like Trader Joe’s, and they make stuff that’s at least as good for lots less. So if you want to sell your crappy cereal, charge less for it, silly! The world is changing, and you’ve got to change with it, unless you want to go under!

Here’s the article. (But it’s wrong, because it’s only measuring the sales of brand names, and not the type of cereal itself.):