Coors Light has been running an ad tying-in with the movie Prometheus lately, but is this such a good idea? I haven't seen Prometheus yet, but I'm pretty sure this planet they're going to is where those nasty aliens from Alien are waiting to attack mankind and get a free ride on one of our space ships. And then, near the end of this spot, the Coors Light bottle rises up like a rocket, and what comes to mind is the notion that perhaps Coors Light is behind all this alien stuff to begin with! So what obviously has happened is that Coors Light was trying to transport this alien threat to Earth to destroy mankind, but their rocket ran out of fuel or whatever, so they crash landed here on this barren planet, and so then Coors Light had to make all these Coors Light "Silver Bullet" ads to get us all interested in refreshment and everything, and then they finally show this ad, showing NASA (or whoever is running a space program nowadays) where to go to get the Coors Light, and that's when the aliens will attack, and then they'll hitch a ride back to Earth in the space craft and destroy us all!
Well, we're onto you now, Coors Light, and your evil plot has been undone by your own advertising campaign! You thought we were all too much of stupid alcoholics for anyone to recognize what you were up to, but foiled again you are! (<Yoda told me to say that last part like that, so you'd know who figured it all out. Mess again with him you won't!)
Here's the alien attack ad:
http://www.youtube.com/watch?v=NmKol_ipM10
Coors Light actually had an ad before this one where there's a NASA-style rocket launch, and the rocket is shown to be an aluminum bottle of Coors Light. So now I finally get that one: They're trying to suggest that we should go on a rocket ride to get the Coors Light, whereupon we'll all be infested with aliens from Alien. Nice try, Coors Light! Are you owned and operated, by any chance, by Predator?
Here's that Coors Light rocket launch ad (Seriously: what else could it possibly mean?):
http://www.youtube.com/watch?v=rdoGDf7Dw8s