I was trying to read my sloppy writing today, and I misread "Doritos Jacked Ad" as "Doritos Jacket Ad"; and then I realized what a fun idea this could be for a Doritos ad. So here's how this would work:
Some guy says he loves Doritos so much, he made himself a jacket out of them. So then he goes over to a friend's house (an organized, seemingly uptight, neat-freak couple) wearing the jacket, and whenever he sits down, the Doritos crunch, crumble off the jacket, leave powder stains on the furniture, etc. And while normally this sort of thing would drive this couple crazy, when he apologizes about it this time, and offers to clean it up, they say: "No, that's okay, we'll do it: we just love Doritos!"
So then the tag for this spot would show the guy shaking hands with his friend at the door to leave at the end of the evening, and the host's wife is eating the Doritos off of the couch.