Monday, May 27, 2013

Jurassic Park Product Placement

Jurassic Park has some pretty noticeable products appearing at key points in the movie, none of which make the product look particularly good. But maybe that’s by design? Here’s what the marketing people might have been thinking:

Barbasol: Whether you want a close shave or to steal sensitive materials that could endanger millions of lives, Barbasol is your shaving cream!

Ford Explorer: For a car that will die when you’re in danger and actually even try to crush you to death when you’re at your most vulnerable, it’s got to be a Ford Explorer!

Apple Computers: When you need a computer that will really fail at the wrong moment and put everyone’s lives in jeopardy, you need an Apple computer, named after the forbidden fruit in the Garden of Eden, it’ll destroy mankind every time!