Wednesday, October 24, 2012

Audi Certified Pre-Owned Ad

I love this ad campaign for the Audi pre-owned program, because they make the thing they are advertising (the Audi certified pre-owned program) look so intolerable for new Audi owners, these ads might even cut down on sales of new Audis. In these ads, subsequent future owners of the new Audi in the ad harass the current owner so that the car will still be nice when they buy and own it later on. (Would you buy a new car that came with an insufferable jerk from the future nagging you constantly and second-guessing and back-seat driving your every move?) In fact, they’re such annoying jerks about it, I would expect these new Audi owners to intentionally wreck their own cars just so that these asinine control freaks will stop harassing them, and more to the point, so that they can’t have the car (without it having been in a wreck that turns it into a lemon by then). Maybe another ad could show the guy with his used Audi notice a slight scratch on the car, and he goes back in time to harass the first owner about it, and when he return to his own time, his car is a complete wreck, awarding him his just desserts for being such a jerk to the first owner. But I suppose I’d be satisfied enough if she just called the cops and had the guy arrested for stalking her. (Cops: “Oh, you’re the future owner of her car? I think we’ve got a psycho on our hands here!” {And they beat him up with nightsticks.})

Here’s the annoying auto ad: