Wednesday, October 24, 2012

Tax Monkey

There’s a new ad for a company called “Tax Monkey”. Yes, I always rely on primates to solve my tax and other accounting problems. That’s ridiculous. (Maybe it would make for a silly comedy movie, or perhaps even a spin-off TV show from Animal Practice, where the monkey character sets up a tax-preparation business. Oh, the hilarity!)

But at least they use the slogan that would be the only reason to use such a name as Tax Monkey: “We’ll get the tax monkey off your back.” That way, they’re essentially equating all taxpayers with drug addicts and alcoholics, as that’s by far the most common use of the term. So, does that make the IRS like drug pushers?

But seriously, in order to tack away from the drug addict implications of the “monkey on your back” idea, how about simply changing their slogan? And since they’re called “Tax Monkey”, how about something else we all know about monkeys as a slogan? This might work: “Tax Monkey: We’ll throw our feces at the IRS for you!”

Here’s their commercial for drumming up monkey business: