Experian, the credit-monitoring
company, has a new animated ad (called: “Victim of Fraud”) where a big monstrous
octopus threatens someone’s yacht, and all I could think was: Is this an ad for
Kraken spiced rum? Maybe they could kill two birds with one stone and make the
kraken do double duty for both companies in the same ad! Hey, professional
athletes have multiple sponsorships, so why not sea monsters too?
Yo ho ho and a bottle of
rum, and a credit monitoring service to boot!
Here’s the menacing
marine monster’s multiple marketing:
In this second one, for
Kraken spiced rum, the ad shows us all the things the kraken is rumored to have
the ability to do. Well, if they simply added identity theft and fraud at the
end of the list, it would serve as an ad for both the rum and Experian. Then they could “go Dutch” on the combined ad
campaign and each pay half their usual advertising expenses!
