Parents teach their kids to ride a bicycle in this cute ad
for New York Life. And then they say the life insurance from New York Life can
help your family keep good going. But they don’t really explain why we need
life insurance to keep the good going. But if we saw them all get hit by cars,
then we’d understand why we need life insurance. So maybe they’ll do that next
time? No? Okay, then I guess we’ll just have to absorb the obtuse suggestion of
a need for life insurance. (Just kidding. They’d get torn to shreds if they
made that ad, despite the fact that it would better explain why we’d want their
product. Some issues you’ve just got to dance around.)
Sorry, I can’t seem to find this ad online yet.