Well, we're getting fatter and fatter here in America, and so the obvious future trend for haberdashery success will be marketing clothes for overweight people, seeing as how there will be so many more of them than thin people in need of clothes pretty soon (as well as the likelihood that they will continue to grow in size and regularly require future purchases of larger and larger sizes to keep up with their bodies). And that's why the most successful t-shirt company of the future will be one that specializes in extra large sizes. And to be sure everyone knows where to shop for their plus-sized t-shirt needs, the company will need an appropriate name, like for instance: "ObesiTees".
Yes, it's ObesiTees, for your obese t-shirt needs! Obesity's no problem with ObesiTees: the plus-sized t-shirt! Order yours today! Order in bulk for big savings!
That's ObesiTees: Obesity's Favorite T-Shirt! (It's the official t-shirt of obesity!)
(And of course, the logo for ObesiTees would be the capital letter 'O' as a torso with a head and arms attached to it, and the outline of a t-shirt shape around it, so it looks like a stick figure drawing of an obese person wearing a t-shirt.)