Wednesday, February 13, 2013

Crest Whitestrips "You're Yellowing" Ad

I just saw an ad for Crest Whitestrips that said: "If you're not whitening, you're yellowing." And that reminded me of another ad from a while back that was for Gulden's Spicy Brown Mustard where these cowboys were saying to people who used yellow mustard: "You're yellow!" (It sounded more like: "Yer yella!") Well, how about bringing those guys back for a Crest Whitestrips ad, and whenever anyone smiled with yellow teeth anywhere, these cowboys would show up and yell: "You're yellow!" at them? (At least it would be silly, and not nearly as mean-spirited as the TV spot for Crest 3D White called: "How Not to Make a Party Entrance". {This one leaves a bad taste in my mouth, and it's not because of yellow teeth. It is because of how they're trying to scare people into buying their product, and how they're trying to make people insecure about their teeth, which is a strategy I think is quite reprehensible. Focus on the positive, and not on the consequences of not buying the product, unless it's meant as a lighthearted joke scenario, which this definitely is not.})

Now surely that would force everyone to go out to buy the Crest teeth bleach, right? (And I'm pretty sure those guys are available, as the mustard campaign ended years ago.)

Here's a Crest Whitestrips ad with this slogan, but it's not the one I just saw:

http://www.youtube.com/watch?v=riTRxVD6V_4

And here's the ad for Crest 3D White about how not to make a party entrance:

http://www.youtube.com/watch?v=JXgdRK0-KIs