Now this is a fun idea: a college student is hungry in
class, and a growling mountain lion head sticks out of his stomach through his
sweater. Nice. And the girls think it’s cute.
I don’t know, I think it could have been handled better than
here, like with the mountain lion head being more aggressive and eating stuff
around him, like someone’s ponytail sitting in front of him, or something, and
with the student apologizing for his growling tummy. But I love the growling
mountain lion head representing hunger: great idea, guys! Fun, fun, fun.
Here’s the hangry mass marketing moment’s puma piece:
Actually, this is only one ad in a new campaign, with the
others using an eagle and a wolf.
