Probably everyone has seen the Geico ads with the guy who is “made of money”. But has anyone noticed that he’s naked? Yes, apparently the money is his skin, and as it flakes off like dandruff, money comes off and flies around. Well, aside from being indecent and obscene (cover your virgin eyes!), it’s also gross: this guy is creating a blizzard of dandruff!
And so how about a dandruff shampoo ad helping him to save his own money by keeping all his currency dandruff from shedding and flying off everywhere? And with Head & Shoulders, he can save for his retirement! (Otherwise, by the time he gets old, and his money skin is all torn and frayed and degraded to where it is worthless, he’ll be broke in his golden years! But maybe by then he’ll have children that are covered in cash, huh? Unless they take after their mother…) And at the end we see him cleaning out his shower drain, which is clogged with a fortune in cash he otherwise would have lost.
This idea would also work well with a skin lotion/moisturizer, where they say if your skin is dry and flaky, it could cost you! So use (whatever brand of) moisturizer, and keep that valuable skin from cracking and flaking off!
