In seeing CoverGirl ads, I was reminded of when I was a teen, and all the girls’ parents were saying: “You’re not going out in that, young lady!” And I figured parents were pretty much the same today about such things despite progress in other areas, so I figured there was a business opportunity there somewhere…
Yes, how about Cover, Girl! brand conservative teenage girls’ clothing? Parents would know they could allow their daughters to wear it out just by looking at the label! You’ll never have to shout: “Cover yourself, girl!” again when you buy Cover, Girl! brand clothing!
(Of course smart teens will simply sew the label into another article of clothing, show the label to their parents, get their approval, and go out in the extra revealing stuff, so Cover, Girl! will have to have the brand name embroidered on the outside of the garments, like Polo, so it would be too difficult to forge.)
