Here is a commercial that reminds me of some science fiction
movies I have seen before. In this spot, they try to instruct us on how to make
the most hi-tech car. (As if we can’t all already do that on our own! They’re
behind the curve: ha ha! No wonder Chrysler had to be bailed out!) Oh, but
first they say to start with nothing, and then to build a groundbreaking car.
Um, how are we supposed to do that with nothing? Maybe that’s a reference to
their company being bankrupt? Or maybe it’s a criticism on our failed economy,
suggesting they know most of us have nothing left anyway? I guess it’s up for
interpretation.
Oh, but then they get all reckless on us, saying we must
build a time machine and bring someone back who can design a futuristic dash
display. (If they can build a time machine, why can’t they build a better car
on their own? Oh, never mind.) But he doesn’t come alone (!!). That’s right,
the future man brings with him highly evolved bacteria and viruses that cause
horrible diseases they can cure easily in the future, but that we don’t even
know exist now! So when they send the guy back and destroy the time machine,
all the germs he brought back from the future cause a global pandemic, killing
everyone in our time, which results in killing everyone in the future too! (If
there are no people in the past, there can be no people in the future either.)
Oh, the humanity! (If only they hadn’t destroyed the time machine, which they
apparently only did so they could cheat to get some award! But I guess maybe
they did it to save us from the Daleks, in which case, they would be heroes, if
not for the pandemic and the, you know, human extinction and everything.)
So they killed everyone and made the human race extinct, and
all so they could build a better car? Why not just hire the right people in our
own time? But I guess that’s too simple for our outside-the-box-thinkers at
Dodge, leading to genocide and apocalypse! Quick: stop Dodge before it’s too
late! The future of mankind hangs in the balance!
Here’s the pandemic producing piece:
