Lance Armstrong is now infamous for doping and has been
given a lifetime ban from competitive cycling and other competitive sports. But
because he is so well-known now for this “lifetime ban”, doesn’t this open up
some opportunities for him? Like for instance, wouldn’t he be the perfect
celebrity spokesman for Ban Antiperspirant? He could say that grueling sports
activities can really make your armpits sweaty and smelly, but using Ban
Antiperspirant gives odor and wetness a “lifetime ban” from your underarms.
Then the slogan could be: “Ban odor and wetness for life!” And wouldn’t
everyone remember that ad pitch?
This is Ban: