State Farm LeBron James "Every 26 Seconds" Ad

I just saw this new spot from State Farm about kids dropping out of high school. It's pretty clever and devastating, showing a high school boy dropping through his mattress into worse and worse circumstances, older each time. And then it shows LeBron James at the end, smiling in a classroom. (And he's on a poster in the kid's room at the beginning. But maybe that poster should follow the kid's character into each future environment, more and more ragged each time. If the kid is a die-hard LeBron James fan, it would show his devotion to LeBron that it's the one possession he simply will not be without no matter how desperate his circumstances become.)

I think it's nice that LeBron James is doing this commercial to try to keep kids in school by "scaring them straight", so to speak; but the mattress imagery, etc., is much more consistent with Freddy Krueger, isn't it? Maybe they could make another ad for horror fans, with Robert Englund as Freddy Krueger, and Freddy could chase, torture and kill high school dropouts while the kids' teachers and parents stand by watching smugly and saying: "I told you this would happen if you didn't stay in school!" That would be awesome! The only problem is that horror movie fans might think it looks great to be stalked by Freddy Krueger and drop out of school on purpose in the hopes it would happen to them for real.

Here's the dreamily didactic display:

http://www.youtube.com/watch?v=3UNK2ItwweQ