Wednesday, February 26, 2014

Excedrin Extra Strength Not Gonna Happen Ad

A woman is in bed with her husband, or boyfriend (they’re young), and as he is reading, she says: “Oh, my headache’s gone; Excedrin really does work fast.” So he turns out the light, we hear him slide over to her, and then she turns on the light and says: “Not gonna happen.” (By which I’m assuming she means sex, which means it’s probably her husband, if Louis C.K. is correct about the no sex after marriage thing.)

So presumably we are to assume that this woman said: “Not tonight, I have a headache.” And so her husband went to the trouble to get her a headache remedy, and when it works, it turns out she was lying about the headache being the reason for no sex. So he did it all for nothing! (Hee hee. More schadenfreude ads.)

So remember, guys: when she says: “Not tonight, I have a headache,” don’t bother to get her any Excedrin, because she’ll still shoot you down afterwards anyway. (If sex sells, then this ad will not sell much Excedrin; at least not to men. But seeing as how this Excedrin has caffeine in it, I guess they’ll both be lying awake in bed all night. {Could this be the husband’s last laugh, knowing she’ll be wired now?})

What they should have done was have her say her headache is gone, have the guy turn out the light and slide over, and have her mourn: “My headache is gone, and now you can’t get it up?” And then the ad could segue into a Viagra commercial.

Here’s the ad that’s not going to happen (until 00:20 seconds in {The last 10 seconds of the following spot were the whole ad I saw on TV.}):


(Hey, does Excedrin make any pain relief medication for blue balls? This would be the perfect time to introduce it! Or maybe a sleep aid for when your wife shoots you down?)