I live in a building with a low flow showerhead. It’s great, because it doesn’t wash the soap off of your body, and it especially won’t wash the shampoo out of your hair. Oh, but there’s an even better thing about this shower head that’s just completely and totally awesome: you can’t get a comfortable temperature no matter what you do! Either it’s freezing cold or burning hot, and there’s no middle ground. Oh, but once you’ve gotten a temperature that’s reasonably acceptable (despite being really uncomfortable anyway), someone flushes a toilet in the building, or uses the sink somewhere, or takes a shower in an adjacent apartment, and you get either frozen or burned. I have even heard people in other apartments scream through the wall when someone else flushed the toilet while they were showering. And this sucks. But, we need to conserve water, right? So to save water, we must think of a way to make everyone want these showerheads! (Or at least to punish everyone. Either way.)
So here’s my idea for how to sell these awful showerheads. We all know that these things will burn and freeze us, so why not spin that into a desirable positive and sell people on that? That’s better than lying about it, right? Everyone will figure out you were lying and get mad, so why not just tell the truth? That way they can’t complain later. So here’s a possible ad scenario to accomplish this:
Someone gets into the shower after finely tuning the water temperature so that it’s sort of acceptable. But then, someone turns on their shower next door, and the water turns ice cold, freezing the person in the shower. But just then, Ice Cube (the rapper/actor/businessman) steps into the shower and says: “That’s cold!” Oh, but then someone upstairs flushes a toilet, and the water turns scalding hot. And then Paris Hilton steps into the shower, exclaiming: “That is so hot!”
See? Don’t you want one now? No? Okay, well maybe you don’t like celebrities. But how about comic book characters? They’re awesome, right? So then how about this instead: The shower head is advertised as going from freezing cold to burning hot because Iceman (the early X-Men character) is fighting the Human Torch right in your water supply (or maybe even in your shower stall)! So your being frozen and scalded back and forth just makes it like you’re in the middle of a gnarly superhero fight for the ages! (Don’t you want one now?)
Or how about something more adventurous? How about this: We see someone climbing Mount Everest, someone doing research in Antarctica, then the researchers fighting the alien monster in The Thing from Another World, etc., and then we see someone being sacrificed to a volcano, the human torch (from The Fantastic Four) bursting into flames, etc. And the announcer says: "Imagine climbing the highest mountain peak, or exploring the polar regions, and then being thrown into a volcano, or bursting into flames. The sensation of all this excitement and adventure can be your with the new 'Freeze or Burn' Showerhead!"
Or how about something more adventurous? How about this: We see someone climbing Mount Everest, someone doing research in Antarctica, then the researchers fighting the alien monster in The Thing from Another World, etc., and then we see someone being sacrificed to a volcano, the human torch (from The Fantastic Four) bursting into flames, etc. And the announcer says: "Imagine climbing the highest mountain peak, or exploring the polar regions, and then being thrown into a volcano, or bursting into flames. The sensation of all this excitement and adventure can be your with the new 'Freeze or Burn' Showerhead!"
